Monday 22 February 2010

Ugg and Jimmy Choo: an new team?

Fashion Statement is still scratching its head at the puzzling news that Ugg - purveyors of furry boots to the masses - is teaming up with Jimmy Choo - purveyors of slinky heels to the, well, moneyed few. We've never been fans of the Yeti-footed look, and we really can't imagine how wholesale ugg boots could possibly be happy bedfellows with a brand not known for its love of the flat sole. Furry kitten heels? Quilted stilettos? Only time will tell. Apparently there will be five styles in multiple colours starting from a startling £495, but Fashion Statement for one doesn't plan to set its alarm clock early on launch day.

In December, Moufarrige resigned, while Li-Lo put her wardrobe for sale on her website. But despite discount ugg classic tall boots an almost universal panning, Li-Lo is still in the role. Here at Fashion Statement Towers, though, we are worried that her noble quest to singlehandedly end child trafficking by harnessing the twin powers of Twitter and television might not leave her quite enough time to brush up on her design skills. Only time, and February's show, will tell.

The news got us thinking of other fashion marriages that ended in acrimonious squabbles - or at least bargain bucket clear-outs. Celebrities loom discount ugg boots large: Madonna for H&M - cut-price shiny black catsuit, anyone? - springs to mind, as does Lily Allen for New Look, which distinctly underwhelmed anyone not looking for a cheap and cheerful prom dress.

None, however, quite plumbed the depths of the recent Ungaro debacle. The fashion world did a collective (though terribly chic) double take when Lindsay Lohan was announced as the company's new artistic director. But after all, CEO Mounir Moufarrige was the man who bought Stella McCartney to Chloe, so surely he knows a talented designer when he sees one?

One catwalk show later, it seemed that discount ugg classic cardy boots someone had pulled the (no doubt cashmere) wool over his eyes. Women's Wear Daily proclaimed the show "an embarrassment", both "cheesy and dated". The founder of the company, Emanuel Ungaro, also proclaimed it a "disaster" - probably while sobbing into a silk hanky over that decision to sell the business and wholesale ugg boots his name.

 


 
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